Creo appoints strategic comms director – Welcome, Sheena!

Creo Comms has appointed Sheena Griffiths as Director of Strategic Communications to help boost ambitious growth plans and further strengthen the specialist expertise it offers to clients.

April 15, 2024

The Sunderland-HQ’d creative marketing agency is currently supporting some of the largest and most significant investment, urban regeneration and development projects coming out of the North East of England, and represents regional, national and global clients across multiple sectors.

Sheena brings more than 25 years’ experience working on both sides of the client-agency divide, for and on behalf of companies spanning energy, power and renewables/net zero, construction, housing and commercial development, manufacturing and more.

Her expertise supporting clients with stakeholder engagement, public affairs, crisis management, strategic PR and B2B marketing, is seen as a key asset to help Creo further expand its portfolio, and widen its reach across the North East and further afield.

Sheena commented, “Creo has established a very well-respected and reputable name within the creative and PR industries, and is flying high providing meaningful strategic communications support to businesses of all sizes. This ranges from SMEs driving growth and innovation, to major organisations delivering significant, high-worth projects on an international level.

“Often work is carried out behind the scenes, and this is seen as critical to the ongoing success that clients are witnessing. Therefore, the potential going forward for Creo and its customer base to make that next level step change is huge, so I’m delighted to join the company at this exciting time.”

Creo Comms works with clients including Sunderland City, South Tyneside and Durham Councils, Square One Law, Transport North East, UK Land Estates, Komastu and NHS England.

Managing director, Louise Bradford, added, “We’re delighted to welcome Sheena to the team at Creo.

“She brings a wealth of experience that complements the brilliant skills and expertise of the existing Creo team, and I am really looking forward to working with her as we continue to grow the business.”